001 · gene_red
Qualitative
Source

Poster from Better Call Saul — the world’s second best lawyer, perhaps, but undeniably the world’s best TV series, so it gets to go first.
Meet Gene Takavic: a perfectly ordinary man running a Cinnabon in Omaha, helping elderly folks with their wheelchairs, keeping his head down, and doing absolutely nothing wrong. Nothing to see here. “So after all that? A happy ending.”
And yet — one red coat. The only signal in an otherwise black-and-white world.
Palette

| # | HEX | Color |
|---|---|---|
| 1 | #000000 |
Black |
| 2 | #B11522 |
Crimson red |
Type
Qualitative
Use cases
- Binary contrasts: up/down, positive/negative, treatment/control
- Highlighting a single signal against a dark or neutral background